Privacy Policy of the Esencya.pl

This Privacy Policy has been created for individuals visiting the website https://esencya.pl (the "Website"), which operates as the Esencya.pl online store – essential oils and aroma molecules (the "Store").

The controller of your personal data processed in connection with the use of the Store is:
Konrad Cywiński, conducting business under the name Konrad Cywiński, with its registered office at:
Ul. Gliniana 11, 95-030 Rzgów, Poland,
entered into the Central Register and Information on Economic Activity (CEIDG),
NIP: 1133177376, REGON: 542533774.

For all matters related to the processing of your personal data, you may contact us via email at info@esencya.pl or by sending written correspondence to the address listed above.

For convenience, this document is divided into two parts:

• Cookies and other technologies

• Other purposes for which we process personal data of Store users

If you only need specific information, you may go directly to the relevant section. If you have more time, we encourage you to read the entire document.

1. COOKIES AND OTHER TECHNOLOGIES

We use cookies and similar technologies to understand how users interact with our Website and for marketing purposes, including displaying our ads in other areas of the Internet.

What are cookies?

A cookie is a small text file stored on your computer, phone, or other device used to browse a website. It contains information related to your use of the site.

Some cookies are essential for the proper functioning of our Store and cannot be disabled.
For all other cookies, when you first access our Website, we ask for your consent. We do not use advertising or analytics cookies (or any other non essential cookies) without your consent.

Which cookies do we use?

Essential cookies

These cookies are necessary for the Website to function properly. They cannot be disabled, as doing so would prevent the Website from operating correctly.
We use tools that store your privacy preferences and record whether you have given consent for specific types of cookies.
Other essential cookies ensure the proper technical operation of the Store, enable us to manage it, make changes to the Website, and activate tracking tools for which you have provided consent.

Statistical analysis of our Website

We use analytics tools to understand how users interact with our Website. The information collected does not identify individuals by name but allows us to analyse usage patterns and aggregated statistics.
We may use this data to make decisions about improvements to our Store and to optimize advertising or marketing communication.

A detailed list of analytics tools used on the Website, including:
(1) the provider,
(2) purpose of the tool,
(3) types of collected data,
is available in Annex 1 to this Privacy Policy and briefly described in the cookie consent panel.

Advertising cookies

We use advertising tools that allow us to display our ads on other websites, including social media (targeted advertising), measure campaign performance, and tailor our communication based on the information we hold about you.

If you subscribe to our newsletter, cookies are also used to embed the subscription form and measure its effectiveness. Modern e mail marketing systems may combine email analytics with Store analytics, helping us optimise content for newsletter subscribers.

A list of advertising tools used on our Website is available in Annex 1 and in the cookie consent panel.

Functional cookies

Some cookies enable additional Store features such as:
chat widgets, product review modules, product recommendation tools, or displaying your recently viewed products.

A full list of functional tools can be found in the cookie consent panel.

Social media plugins and links

Our Website contains links to our profiles on Facebook and Instagram. When you visit our profile, the platform provider receives information that you accessed it from our Store.

Details regarding data processing by these platforms are available at:
Facebook and Instagram – https://www.facebook.com/privacy/center/

We also use social media plugins that allow actions such as sharing a product from our Store, liking it on Facebook, or saving images to Pinterest.
Using these plugins involves transferring cookie-based information to the respective platform.

If you want to avoid this, log out of social media accounts before visiting our Website or disable plugins through the cookie consent panel.

Legal basis for using cookies

• For essential cookies – our legitimate interest in ensuring the secure and proper operation of the Website.

• For all other cookies – your consent.

You may withdraw your consent at any time.

Processing data through cookies may involve profiling, meaning analyzing your behaviour and assigning you to user segments. This helps us decide which content and ads to display.

How long are cookies stored?

It depends on whether they are session cookies (expire when you leave the Website) or persistent cookies (stored until expiry or manual deletion).

Third-party cookies (analytics, advertising, social media) are subject to the privacy policies of the respective providers.

2. OTHER PURPOSES OF PROCESSING STORE USERS’ PERSONAL DATA

Apart from cookies, we process the following categories of your data for purposes related to operating the Store:

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Order processing and customer accounts

• Processed data: identification and contact details, order details, order history

• Legal basis: performance of the contract (Article 6(1)(b) GDPR)

Contact and handling inquiries

• Processed data: identification details and information provided in the contact form or other communication, correspondence history

• Legal basis: our legitimate interest in maintaining communication (Article 6(1)(f) GDPR)

Claims, complaints, post-sale support

• Processed data: identification and contact details, order details, correspondence history

• Legal basis: our legitimate interest in handling complaints and withdrawal processes (Article 6(1)(f) GDPR)

Product reviews and comments

• Processed data: content of the review/comment, identification of the author

• Legal basis: your consent expressed by submitting/publishing the review (Article 6(1)(a) GDPR)

Archiving

• Processed data: all data listed in this document

• Legal basis: our legitimate interest in safeguarding data for legal claims and compliance (Article 6(1)(f) GDPR)

Accounting and taxation

• Processed data: identification details, invoice details

• Legal basis: legal obligation (Article 6(1)(c) GDPR)

Newsletter

• Processed data: email address, statistical data (open rates etc.)

• Legal basis: our legitimate interest arising from your marketing consent (Article 6(1)(f) GDPR)

Sales analysis and statistics

• Processed data: aggregated sales statistics; Website traffic analytics

• Legal basis: our legitimate interest in optimising business operations (Article 6(1)(f) GDPR)

Marketing purposes

• Processed data: browsing history, purchase history, demographic data, customer segments

• Legal basis: our legitimate interest in marketing; cookies and direct marketing require your prior consent (Article 6(1)(f) GDPR)

Providing this data is voluntary, but necessary to complete your order, issue invoices, respond to inquiries, or process complaints.

Data retention

We process data for as long as necessary to fulfil the purposes described above.
Order-related data is stored for the duration required to complete the order and for tax-accounting purposes.
Other data is retained for as long as we have a legal basis (legitimate interest, consent, or legal obligation).

Data recipients

We may share your data with:

• providers of the Store software

• accounting service providers

• hosting providers

• email hosting providers

• marketing tool providers

• courier companies

• payment intermediaries

These entities may act as separate controllers.

Some marketing tools (Google, Facebook) involve transferring data to the United States.
This is done in accordance with the Data Privacy Framework, ensuring an adequate level of protection.

Your rights

You have the right to:

• access your data

• correct your data

• delete your data

• withdraw consent

• object to processing based on legitimate interest

• restrict processing

• lodge a complaint with the President of the Polish Data Protection Office

You may exercise your rights free of charge by contacting us.

Additional information for newsletter subscribers

If you subscribe to our newsletter, we will send marketing information about our products and services.
You may unsubscribe at any time by clicking the link in each newsletter or contacting us directly.

Our email marketing system analyses newsletter open rates and engagement to tailor communication (profiling).
You may object to profiling at any time.
If a subscriber remains inactive for 18 months, we may stop sending newsletters and remove them from the list after prior notice.

We do not use your data for automated decision-making that produces legal effects.

ANNEX 1 – LIST OF ADVERTISING AND ANALYTICS TOOLS USING COOKIES

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Analytics cookies

Google Analytics
Collects information such as number of visits, pages viewed, visit duration, traffic source, browser type, anonymized IP, and more.
Google assigns each user a unique ID and aggregates data across sites where Google cookies are used.
We only receive statistical reports for users who consented to analytics cookies.

More information:
https://policies.google.com/technologies/partner-sites
https://support.google.com/analytics/answer/6004245
Opt-out plugin: https://tools.google.com/dlpage/gaoptout

Cookies of the Store platform provider (Shoper.pl)
The provider of the Store software places cookies to collect aggregated analytics on: page visits, product views, clicks, conversion rates, etc.
These reports do not contain personal data.
Full information is available in the Shoper cookie policy.

Advertising cookies

Google Ads and Google Marketing Platform
Used to display ads to selected audience segments (remarketing) and measure campaign conversions.
Google stores cookie data on its servers.
Advertisers (including us) cannot identify users individually.

More information:
https://policies.google.com/technologies/ads
https://support.google.com/adsense/answer/7549925

LinkedIn Insight Tag (Conversion Pixel)
If you consent, LinkedIn receives information that you visited our Website.
This information is linked to your LinkedIn profile or a LinkedIn ID if you are not logged in.

More details:
https://www.linkedin.com/legal/privacy-policy
https://www.linkedin.com/help/lms/answer/a427660

Email marketing tools
Our email marketing system places cookies used for displaying subscription forms and measuring conversions.